Abhishek Jagtap

MarTech & Digital Delivery Lead

Live delivery system All workstreams aligned

Different skills. One delivery system.

I bring email, CMS, CRM, QA and automation together—turning complex briefs into aligned teams, confident decisions and reliable launches.

1,200+multilingual EDMs delivered annually
EN + AREnglish and Arabic/RTL delivery
Multi-marketwebsite and CMS launches
Brief → launchend-to-end delivery leadership

02 / WHAT I BRING AS A LEAD

I don’t just deliver work.
I own how it gets delivered.

Not another pair of hands—the judgement, structure and accountability that turn a mixed team and an unclear brief into a launch you can rely on.

01 — Ownership

I own the outcome, not the tasks

I take a brief from ambiguity to launch and answer for the result—scope, sequence, quality and the date. The team executes; landing it is mine.

02 — People

I make a mixed team move as one

Content, development, QA and stakeholders rarely pull the same way. I align them on one plan, match work to capability and keep everyone unblocked.

03 — Judgement

I make the hard calls under pressure

When time, capacity and expectations collide, I decide—reprioritise, reset timelines with evidence and escalate patterns before they become failures.

04 — Systems

I build delivery that outlasts me

I turn repeated friction into process, standards and tooling, so speed and quality survive handovers, absences and platform change—not tribal knowledge.

Leadership in action — the claims above, under pressure

01

Urgent request · Insufficient turnaround

Quality ownership
Situation

A completely new email layout was requested within approximately three hours.

Decision

Reset expectations, explain the build and testing requirement, and protect a realistic QA window.

Leadership signal

Expectation management · SLA governance · Delivery accountability

02

Multiple workstreams · Limited capacity

Prioritization
Situation

CMS and email deliverables competed for the same limited team capacity.

Decision

Map dependencies, identify business-critical work and propose a transparent revised sequence.

Leadership signal

Capacity planning · Stakeholder alignment · Delivery visibility

03

Late assets · Fixed deadline

Risk management
Situation

Campaign inputs arrived late while the original launch date remained unchanged.

Decision

Document the dependency, show its schedule impact and escalate repeated patterns with evidence.

Leadership signal

Team protection · Evidence-based escalation · Operational discipline

THE ROLE I’M LOOKING FOR

Digital delivery lead · MarTech / email operations lead · CRM campaign delivery lead · CMS delivery leadership · Delivery management

EMAIL OPERATIONSCMS DELIVERYCRM CAMPAIGNSQUALITY GOVERNANCEWORKFLOW AUTOMATIONMULTILINGUAL DELIVERY EMAIL OPERATIONSCMS DELIVERYCRM CAMPAIGNSQUALITY GOVERNANCEWORKFLOW AUTOMATIONMULTILINGUAL DELIVERY

03 / CAPABILITY MAP

Depth where it matters.
Range where delivery needs it.

Not a list of software. A connected set of capabilities I use to understand the work, guide execution and protect quality.

Deep execution expertise

Email operations

Responsive HTML, Outlook compatibility, Arabic/RTL, personalization and cross-client quality assurance.

  • HTML & CSS
  • Outlook
  • Multilingual
Hands-on delivery

CMS & web

Multi-market content operations, multilingual rollout, publishing governance and launch readiness.

  • AEM
  • WordPress
  • Drupal
Operations & coordination

CRM campaigns

Campaign execution, template alignment, personalization validation and operational transition support.

  • SAP Marketing
  • Dynamics
  • Campaign QA
Core professional value

Delivery leadership

Planning, estimation, prioritization, stakeholder alignment, risk management and launch coordination.

  • Planning
  • Risks
  • Alignment
Enterprise governance

Quality assurance

Rendering, functionality, content, localization, metadata and tracking validation across platforms.

  • Cross-client
  • RTL
  • Tracking
Practical builder capability

Automation

AI-assisted tools, browser utilities and reusable workflows that remove repetitive operational effort.

  • QA tools
  • Extensions
  • Prototypes

04 / SELECTED WORK

Four stories.
One operating principle.

Understand the system, make the work visible, align the people involved, and move it toward launch.

01
One platform
ENAR+1 market

Content · Translation · CMS · QA · Stakeholders

CMS DELIVERY / MULTILINGUAL

Multi-market automotive website rollout

Created a structured discovery and rollout plan for a new multilingual platform, coordinating English and Arabic delivery through launch readiness.

Ownership
Planning, CMS coordination, RTL QA, issue resolution
Signal
Turned incomplete guidance into an actionable delivery system
02
SAP Marketing
Dynamics 365

Templates · Tokens · Processes · QA · Continuity

MARTECH OPERATIONS / MIGRATION

Airline CRM operational migration

Helped align email-development and campaign-delivery requirements during a transition from SAP Marketing Cloud to Microsoft Dynamics Journeys.

Ownership
Template alignment, token validation, campaign readiness
Signal
Maintained operational continuity through platform change
03

EMAIL OPERATIONS / ENTERPRISE

High-volume multilingual email delivery

Led reliable enterprise email production across English and Arabic, balancing feasibility, capacity, compatibility, quality and stakeholder expectations.

Ownership
Estimation, HTML delivery, team coordination, QA governance
Proof
1,200+ responsive multilingual EDMs annually
04
/content/brand/en/home
brand.com/en

Browser extensions · CMS workflow utilities

AUTOMATION / CMS OPERATIONS

AEM workflow utilities

Browser extensions and small utilities that strip repetitive steps out of everyday AEM content operations—URL conversion, path shortcuts and QA helpers.

Ownership
Chrome extension development, workflow shortcuts, QA helpers
Signal
Removed repetitive manual effort from daily CMS work

05 / THE OPERATING METHOD

How I move work
from brief to launch.

  1. 01

    Understand

    Clarify the goal, audience, platform, constraints and success criteria.

  2. 02

    Plan

    Break work into stages, estimate effort and expose risks early.

  3. 03

    Assign

    Match task complexity with capability and establish review points.

  4. 04

    Unblock

    Resolve dependencies and keep missing inputs visible.

  5. 05

    Review

    Validate content, rendering, functionality, localization and tracking.

  6. 06

    Ship

    Coordinate approval, final QA and launch readiness.

  7. 07

    Improve

    Capture lessons and turn repeated friction into a better system.

06 / ABOUT

A hands-on operator
with a lead’s perspective.

I’m Abhishek Jagtap, a MarTech and digital delivery professional based in the Mumbai region.

My career has evolved from hands-on content and CMS execution into enterprise email specialization, campaign operations, technical QA and multidisciplinary delivery leadership.

I’m strongest where creative, content, technology and business teams need someone who can understand the details, establish a workable process and keep delivery moving.

View full résumé

SELECTED TOOLS & PLATFORMS

HTML / CSSAEMWordPressDrupalSAP Marketing CloudDynamics 365GA4 / GTMJiraWorkfrontJavaScriptAI-assisted development

07 / STRAIGHT ANSWERS

Questions you might have,
answered with proof.

What I’ve actually built, shipped and led.

What I bring hands-on, not just as a manager

All of it—which is why I can lead it. I write responsive HTML email that survives Outlook and Arabic/RTL, work directly in AEM, WordPress and Drupal, set up campaigns in SAP Marketing Cloud and Dynamics 365, and build my own automations when a workflow is too slow. I estimate accurately because I’ve done the work myself.

How I hold quality intact at high volume

I don’t rely on people catching things at the end. I define the quality bar up front, then QA across rendering, functionality, localization, metadata and tracking—cross-client and cross-market. Where checks repeat, I automate them so volume doesn’t erode standards.

Whether I actually build automation, or just talk about it

I build. Chrome extensions and AEM workflow utilities—URL conversion, path shortcuts, QA helpers—that strip repetitive steps out of daily content operations, plus AI-assisted tooling. Small things, but they compound across a team.

What I do when a deadline can’t be met

I don’t absorb it silently and hope. I show the impact with evidence—what’s at risk and what it costs—then put options on the table: cut scope, move the date, or add capacity. The call stays with the business, but it’s made with a clear picture instead of a surprise.

Why me, over another delivery lead

Most can manage a plan or do the technical work—I do both, across email, CMS, CRM, QA and automation. That range means fewer handoffs, sharper estimates and someone who can step into the detail when a launch is on the line.

08 / NEXT CONNECTION

Have a complex digital
workflow to untangle?

I’m interested in MarTech operations, email operations, CRM campaign delivery, CMS leadership and multidisciplinary digital-delivery roles.